The nation's third largest autoinsurance group, The Progressive Group of Insurance Companies, todayannounced that its Progressive Direct(R) brand, which is sold by phone andonline, has signed a promotional agreement with Universal Studios HomeEntertainment to promote the simultaneous HD DVD and DVD releases of "TheFast and the Furious: Tokyo Drift" on September 26, 2006 with an onlinesweepstakes and interactive video game and is leveraging Progressive ClaimsService's expertise by providing car repair estimates on the HD DVD. Thisunique "Bonus" feature allows viewers to pick from some of the movie'sselect crash scenes and get an on-screen estimate of the vehicles' damage.The HD DVD will deliver the most advanced interactive features for a movieto date by taking advantage of the flexible HDi(TM) authoring environmentand mandatory features only HD DVD guarantees.
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Third Largest Insurance Group
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